Social Media Tools

Tools are meant to make your life easier, so which ones should you have in your bag of tricks to ease your social media monitoring?  When you’re working with social media marketing it’s important to know what’s being said about you and your brand.  It’s also important to keep tabs on what your competition is up to and follow the latest marketing trends.

Below are a few tools that will help you do that:

 Social Mention

With Social Mention you can easily track and measure what people are saying about you, your company, a new product, or any topic across the web’s social media landscape in real-time. Social Mention monitors 100+ social media properties including: Twitter, Facebook, FriendFeed, YouTube, Digg, Google etc.

Gogle Blog Search

 Google Blog Search is a great tool to track other blogs in your niche and keep up on what’s being talked about by your peers.  By using blog search Google will dish up only blogs and sicn out all the other types of sites out there.  Do a search for your site and if it doesn’t turn up then click here to add your site to Google Blog Search.

Blinkx

With an index of over 35 million hours of searchable video and more than 650 media partnerships Blinkx is now the world’s largest single index of rich media content on the Web, delivering more content from a broader range of sources than either Google or Yahoo. If you are looking for video content or just want to do a check on what’s being said about you in the video world, Blinkx is your one stop shop.

Google Alerts

EVERYONE should have Google Alerts set up to notify you every time your brand, your keywords, or your name is mentioned online.   It is the simplest of all notifications and you can have your alerts sent as they happen to your email or via RSS reader.

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