Full Name: Michelle Rivenburg
Company/Business: Snooty Booty Diapers
Year Founded: 2005
Tell us about your business: Snooty Booty Diapers specializes in offering a large selection of popular cloth diaper brands and helping customers find the perfect diaper for their babies. I also carry natural breastfeeding and menstrual products for mom as well as reusable items for the home.
What inspired you to start your business: We started using cloth diapers on our first daughter and fell in love! I took over Snooty Booty Diapers in 2008 to help bring more awareness to my community and help others to use cloth diapers.
Share one business goal: To expand my local shopping hours and availability.
What would you say contributes to your success: I really care about my customers and want their cloth diaper experiences to be a great. I find it’s more important to find the perfect cloth diaper for a family rather than to sell them on the most expensive one.
Please share any additional information about you and your business: I run a local Real Cloth Diaper Circle for the Real Diaper Association. Meetings are the last Thursday of the month. Information can be found at http://www.centraljerseydiapercircle.blogspot.com. I also write at http://www.clothdiapersmadesimple.com. Weekly specials are posted there each Saturday.