Full Name: Terra Williams
Company/Business Name: EasyScratchoffs.com
Year Business Was Founded: 2004
Tell us about your business: I offer scratch off marketing ideas to create your own scratch off promotions. You can create your own scratch off tickets for fundraisers, business incentives and scratch off party favors. I aslo offer free scratch off templates and free scratch off games.
What inspired you to start your business? I started my business because I wanted to offer a unique marketing idea to other small business owners. I soon found out that you couldn’t buy just 50 scratch off stickers, you needed to buy a million. As a result I now offer the largest variety of scratch off stickers with no minimums.
What has been your biggest challenge in your business and how have you dealt with it? My biggest challenge has been meeting supply with demand.
What would you say has contributed to your business success? I would say that offering the best customer service, and having my happy customer’s refer me to their friends and business associates has contributed to my success. The other piece of the puzzle that has helped me along the way is my support system. I have a wonderful group that encourages me and motivates me along the way.
What advice would you like to offer other women/moms who are thinking about starting a business? Do your research, find a niche that is unique and continue to grow and learn every day.
What is your favorite tool or resource you use for your business?
My favorite resource would have to be my support system. Networking with those that have been there and done that is priceless.
Share one business goal you have for your business? My business goal is to inspire others to use unique marketing ideas to help grow their business.